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Adele Dejak, a Kenyan Entrepreneur Who Turns Her Love for Jewelry into Business

TechInAfrica – Adele Dejak is a Kenyan entrepreneur who runs an authentic jewelry and fashion accessories brand. Her brand represents the true African experience ranging from bracelets, earrings, necklaces, and handbags. The design of the handcrafted pieces is inspired by African cultures and tradition which make them unique and authentic. The products of her brand are made directly in their studio or with collaboration with their partners’ network.

The idea behind the business is her passion for jewelry since she was young. She doesn’t only consider it as her passion but also her life. To keep her passion alive, she started designing and making pieces for herself. Starting from this, the demand for his designs increased and she finally came up with her Adele Dejak brand.

Adele Dejak, a Kenyan Entrepreneur Who Turns Her Love for Jewelry into Business
Adele Dejak, a Kenyan Entrepreneur Who Turns Her Love for Jewelry into Business via adeledejak.com

Although she doesn’t really have much of entrepreneurial background and weren’t confident enough about her work, people who loved her designs encouraged her to take it seriously that finally led her into creating the brand. Dejak understands how challenging it is to run a business in Africa, but she would never give up even though things don’t turn as she wanted.

The value she wants to add to her brand is that women would feel confident, sophisticated, and daring when they wear Adele Dejak brand’s jewelry. Their luxury brand is affordable and can be passed to the next generation. Additionally, it’s unique combinations between traditional and modern materials which represents the beauty and design of Africa.

Adele Dejak, a Kenyan Entrepreneur Who Turns Her Love for Jewelry into Business.
Adele Dejak, a Kenyan Entrepreneur Who Turns Her Love for Jewelry into Business via afrika-news.com

Speaking about her future plan, Dejak said her biggest dream would be becoming the Coco Chanel of Africa. As to reach this goal, she has made some efforts, including doing her own photography, collaborating with the United Nations, and working with Kakuma Refugee Camp to train refugees on how to make jewelry and bags.

If you want to know more about Adele Dejak brand, please visit http://www.adeledejak.com/ or send an email to sales@adeledejak.com

Source: lionessofafrica.com

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Written by Rinchi

An article writing enthusiast and is currently working on various types of article writing including technology, gadget tips & tricks, entertainment, culinary, health, and sports.

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