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Meet the founder: Tatenda Jakarasi from Munch, Zimbabwe

We are happy to introduce you today to Tatenda Jakarasi, the Co-Founder and CEO of Munch, a startup from Harare, Zimbabwe.
1. First of all, can you introduce yourself to our readers, who you are, where you come from and what’s your background.
My name is Tatenda Jakarasi the Co-Founder and CEO of Munch Zimbabwe, I am 26 years of age and my background is in sales and have always had my eyes on business.
2. What is your startup and where is it located?
My start up is called Munch and we are an online based food delivery business that is so far found in the capital city of Zimbabwe, Harare. We are launching in Vic falls end of June and aim to be in Bulawayo in July.

3. What is the problem you are addressing and what is your solution?

The problem we are addressing is that of people wanting to order food without leaving their homes, and also providing them with a platform that allows for them to order from a wide variety of restaurants. On the restaurant side we are providing them he logistics side which enables for them not to invest in delivery vehicles and are bringing more awareness to them. How we are addressing this is by having a website and an app for both android and ios which allows for people to view many restaurants and order and have their food delivered to their doorstep, talk about convenience. for the restaurants we have drivers who deliver for them when orders come through us and we market them on our social media.

4. What is your target market? And market size?

Our target market is the local food lovers (families to bachelors to university students and office professionals) and in vic falls the tourists and the market size is about 5-10% of the countries population which means about 750k to 1,5 million people with regards to locals who have some buying power.
5. How has the traction been so far on the customer side?
The traction has been good with this month showing that we are on our way to passing 1200 orders, and this has been considering the minimal marketing we have done. Soon we will be increasing awareness with some aggressive marketing .
6. From the investment perspective, where are you at now?
With regards to funding we are about to finalise on some seed funding which will help polish up the app and marketing and to improve the business as a whole.
7. What is your view about the startup scene in your countries and more regionally in Africa?
The start up scene is great, plenty of room for improvement and also there are many ideas which can be brought from the first world which will work well here. Kenya and South Africa are growing well, Zimbabwe has potential just a lack of funding available for start-ups.
8. Can you share with us other startups in your country, that you find interesting, either from a product perspective, vision or their founders?
Golix is a great start up really doing well in Zimbabwe, the CEO Tawanda Kembo had many battles with the government on the issue of cryptocurrencies.
My Runner is another great start up.
Thanks again for your time and let’s catchup in a few months to follow up on your milestones and development!

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