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The BRICS partnership encourages the growth of women-owned companies in Africa


SmartDigital Solutions, a private company specializing in digital transformation services and products, has teamed up with the BRICS Women’s Business Alliance and several state-owned organizations to help women entrepreneurs improve their skills in Information and Communications Technology (ICT) through workshop programs.

Meta, the BRICS Women’s Business Alliance, The Commonwealth, SmartDigital Solutions, the UN, and African Women in Digital Leadership are all part of this partnership. National Electronic Media Institute of South Africa, ZA Domain Name Authority, and the University of Limpopo.

Our goal is to give women business owners the tools they need to use digital and online platforms and digital infrastructure to become part of the global supply chain and help the world economy grow.

Our goal is to provide female business owners with the resources necessary to make effective use of digital and online platforms, as well as digital infrastructure, so that they may become integrated into the global supply chain and contribute to the expansion of the global economy.

According to Veronica Motloutsi, founder and CEO of SmartDigital Solutions, the workshops will be held quarterly, and the program will be introduced via a virtual platform on September 28, 2022, at 11:00 South African Standard Time (SAST).

Several notable dignitaries will participate in the launch program.

The program will give information and tools about e-commerce and digital marketing, search engine optimization, digital marketing using social media platforms, domain name registration, artificial intelligence, and machine learning.

The idea for the partnership came from what the BRICS Women’s Business Alliance said about closing the digital divide and ensuring women are at the centre of the plan to recover from the crisis. Ipeleng Mkhari, who started and ran Motseng Investment Holdings, says this. Mkhari is also a member of the National Chapter of the BRICS Women’s Business Alliance.

The idea for the partnership came from what the BRICS Women’s Business Alliance said about closing the digital gap and ensuring women are at the center of the covid recovery plan. As a result of the partnership, 200 women-owned businesses will receive training to help them expand their operations and scale their businesses by utilizing digital technologies for e-commerce and digital marketing. This will ensure that these businesses can take advantage of the rapid pace of digitalization.

The COVID-19 pandemic has caused much damage to the economy, and women have been hit the hardest. Motloutsi says, “Women in Digital Leadership, which is the foundation of SmartDigital Solutions, has joined forces with key players in the digital industry to help women in business by giving them the digital skills they need to stay competitive.”




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