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South Africa drives fintech sector growth in Africa, accounting for 40% of revenue

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The rise of digital wallets is transforming the financial transaction landscape, offering numerous advantages as a payment solution. With their emphasis on convenience, security, and accessibility, these platforms enable quick and efficient transfers. According to the World Bank, such advancements are crucial in promoting financial inclusion, a key element in driving economic development and achieving the UN Sustainable Development Goals.

In South Africa, the fintech industry is experiencing a rapid transformation driven by regulatory changes, technological advancements, and increased competition. The country’s fintech sector, which offers a wide range of services from online banking to peer-to-peer lending, has gained international recognition for its sophistication. According to a 2023 Research And Markets report, South Africa’s fintech sector contributes to 40% of Africa’s fintech revenue.

In 2024, experts from Webber Wentzel, including Dawid de Villiers, Gabi Richards-Smith, and Lerato Lamola, are predicting substantial advancements in South Africa’s fintech industry. Forecasts encompass the development of artificial intelligence guidelines, revisions in payment regulations, progress in cryptocurrencies, the establishment of an open finance framework, and a notable increase in mobile banking engagement.

Anticipated regulatory amendments, especially those under the National Payment System Act, are poised to stimulate increased involvement from non-bank entities. This will foster greater inclusion and efficiency within the financial ecosystem. Simultaneously, an increase in financial service providers utilizing mobile telecommunications services is foreseen, which is likely to attract foreign investments and enhance market dynamics.

The rapid surge of digital payments in South Africa, outpacing the growth of e-commerce in 2023, highlights the evolving consumer preferences. The adoption of digital wallets and contactless payment systems such as Apple Pay, Samsung Pay, and Google Pay has significantly increased, with more than 50 percent of South Africans choosing these methods for their financial transactions.

Stitch, a leading payments infrastructure company, has uncovered a significant shift in consumer behavior towards digital wallets and contactless systems. This trend is challenging the traditional dominance of card payments in both online and offline scenarios. The rapid adoption of Capitec Pay, despite its recent launch, underscores consumers’ readiness for innovative solutions that cater to their evolving needs.

Statista’s Consumer Insights demonstrate the market’s evolution, with FNB Pay and Mastercard Click to Pay emerging as the top mobile payment brands. They are closely followed by Apple Pay, Google Pay, and SnapScan. Despite a slight decline in the adoption of Google Pay for online transactions in 2023, its usage among consumers has remained consistent.

The widespread adoption of contactless payment methods has unfortunately led to an increase in fraudulent activities. There has been a surge in instances of fraud involving digital wallets, particularly through the use of Near Field Communication (NFC) technology. This has raised concerns among banking authorities. Criminal syndicates are exploiting stolen card information to make fraudulent purchases via digital wallets, resulting in significant financial losses. This calls for prompt regulatory responses and increased consumer vigilance.

While contactless payment methods provide unmatched convenience, it’s crucial for stakeholders to remain vigilant against evolving fraud tactics. Striking a balance between ease of use and security is essential to maintain trust and integrity in South Africa’s fintech ecosystem.

 

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