TechInAfrica – A Pan-African FinTech company, Cellulant, has officially launched a new multi-functional payments app called Tingg. It was launched on Tuesday, October 8th, aiming at changing the way Africans interact with payment services on the continent. The platform is not only for payments but also for commerce and financial services, therefore, it’s called a multi-functional app.
Tingg is the answer to the fragmentation in Africa’s digital payments sector, especially in the cross-border payments. It helps to eliminate boundaries across channels and geographies with its all-in-one payments services.
It can adjust to the local context, enabling users and enterprises to make and accept payment while at the same time it also allows them to access digital financial services.
Ken Njoroge, Co-CEO of Cellulant, said: “Recent statistics indicate that roughly 62% of sub-Saharan Africans are unbanked. However, even those of us who are able to open bank accounts often face challenges such as high transaction costs, fragmented markets, and inconvenient payment options. It is for this reason that we have built a digital commerce platform that tackles not only the access problem but also offers a variety of financial services and improved user experiences.”
Tingg can be accessed via a mobile app, USSD shortcode service, and web-based application. It is now available in several countries in Africa, including Botswana, Ghana, Kenya, Mozambique, Nigeria, Tanzania, Uganda, and Zambia. The company hopes that the new app is able to become its new unifying brand identity that provides a single payments platform for Africa’s marketplace.
“Currently, Africa moves more money on mobile phones than any other economy in the world and has a growing interest in digital financial solutions. Our team believes that this gives our region the unique opportunity to lead the way in developing robust financial platforms that can be customized to the needs in each country or locality while infusing cutting-edge technologies such as Blockchain, Artificial Intelligence and Augmented Reality,” said Bolaji Akinboro, Co-CEO of Cellulant.
Divine Muragajimana, Chief of Brand at Cellulant commented, “We are excited to unveil Tingg as a brand that embodies the excitement and promise of our continent. This name, which has been associated with one of our market-leading platforms in Nigeria, will bring all our platforms, including the iconic Mula app, under the umbrella of a single, authentically African identity.”