TechInAfrica – Kenyan startup focusing on parental advisory and digital content, MumsVillage has launched a new e-commerce platform— MumsVillageShop, providing opportunities for entrepreneurial mothers to open online stores and help customers to choose the right mom and baby products.
Furthermore, MumsVillageShop aims at becoming a one-stop-shop for such products while at the same time giving shoppers a convenient online shopping experience by providing access to quality products with brand variety and expert advice.
“The MumsVillageShop meets the need for parents to have a central place to search, select and buy from a wide range of local and global brands, all from the comfort of their homes and offices. The well-known adage ‘It takes a village to raise a child’ reflects our responsibility, in a way, to ensure that the MumsVillage’s community remains a supportive place to raise families.”
MumsVillageShop has several different categories of products, ranging from diapers and wipes to baby gear, toys and books, feeding accessories, and other baby related products.
On this new e-commerce platform, not only can parents have access to local brands such as Fluffy Buttah, Grounded, Kijani, Marini Naturals, and Tinga Tinga Tales but also to international brands, including Aveeno, Avent, Cussons Baby, Johnson and Johnson, Fisher Price, Huggies, Lifebuoy, Pampers, and Tommee Tippee.
Besides providing mom and baby products for shoppers, MumsVillageShop also provides opportunities for entrepreneurial mothers to improve their income. Aligned to this purpose, MumsVillageShop has features in which one of them is Villagepreneur program in which moms set up their online shops and customers to compare and select the right products.