Egypt’s Glamera raises 6-figure sum to expand Saudi operations


Glamera, a beauty booking services platform has raised an undisclosed 6-figure investment from the Saudi Dual Gate Investment Holding. This comes a year after Glamera raised $250,000 in angel investment. The funds are aimed at expanding its reach across Jeddah and Riyadh.

Glamera App was founded in 2019 by Omar Fathy, Mohamed Hassan, and Zafer Alshehri. Glamera is used by women to access beauty services during the pandemic. That way they avoid risking infection from COVID-19 at beauty salons.

According to Al-Youm, the application boasts over 90,000 users and 600 service providers that comprise of beauty clinics, gyms, salons, and cosmetic dentistry clinics across Egypt, Saudi Arabia, and Iraq.

The app plays a mediator role between service applicants and their providers. Women make reservations to the places they want to visit as they evaluate the places visited and service providers. Glamera App is a convenient way for service providers to regulate their customers at the reception. Glamera monitors the time of entry and exit of the customer making an application, estimates the service time, and sending informative in-app messages.

The app launched free consultation services where users can communicate with specialists, present their problems or request for expert advise. A response is given within a month.


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